Channels used for mobile game awareness in the U.S. 2024

Published by
J. Clement,
Sep 10, 2024
A March 2024 survey found that 40 percent of mobile gamers in the United States found out about mobile games via word of mouth from friends or family. The usage of app stores on mobile devices was the second-most important app discovery channel as 32 percent of the respondents claimed usage. Seeing mobile games on YouTube was utilized by 24 percent of gamers.

Channels used for mobile game awareness among adults in the United States as of March 2024

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Release date

May 2024

Region

United States

Survey time period

March 22 to 29, 2024

Number of respondents

1,377 respondents

Age group

18 years and older

Special properties

among those who play games on mobile devices

Method of interview

Online survey

Supplementary notes

Original question: "How do you find out about new mobile games you are interested in?"

Multiple answers were possible.

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Overview

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Young gamers

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