In 2023, 144 million Canadian dollars were invested in digital out-of-home (DOOH) advertising in Canada. This marked a increase of around seven compared to the spending of 134 million recorded in 2022. In 2023, DOOH made less than one percent of the total digital advertising in Canada.
Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023
(in million Canadian dollars)
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IAB Canada. (September 30, 2024). Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/
IAB Canada. "Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars)." Chart. September 30, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/
IAB Canada. (2024). Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/
IAB Canada. "Digital Out-of-home (Dooh) Advertising Spending in Canada from 2019 to 2023 (in Million Canadian Dollars)." Statista, Statista Inc., 30 Sep 2024, https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/
IAB Canada, Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) Statista, https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/ (last visited December 30, 2024)
Digital out-of-home (DOOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) [Graph], IAB Canada, September 30, 2024. [Online]. Available: https://www.statista.com/statistics/535464/digital-outdoor-advertising-spending-canada/