B2B TV ad spend growth in the UK 2019-2022

Published by Statista Research Department, Sep 10, 2024
In 2022, business-to-business (B2B) TV advertising spending in the United Kingdo increased by nine percent to reach 108 million British pounds. In the presented period, the highest growth rate was recorded in 2019, when it stood at 46 percent.

Change in business-to-business (B2B) TV advertising spending in the United Kingdom (UK) from 2019 to 2022

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Release date

April 2023

Region

United Kingdom

Survey time period

2019 to 2022

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Statistics on " TV advertising in the United Kingdom "

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Overview

5

Major players

5

Marketer insights

7

Consumer insights

8

Spotlight: connected TV

5

Further related statistics

6

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Topics

TV advertising in the United KingdomAdvertising in the UKProgrammatic advertising in the UKTelevision advertising in the U.S.TV advertising worldwide
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