J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us nowMillennials: expectation of reward after attending multiple branded events 2015
The graph gives information on Millennials' expectation of reward after attending two or more events sponsored by the same brand in December 2015. During the survey, it was found that 29 percent of respondents expected some sort of recognition from that brand.
