The graph gives information on Millennials' attitude towards receiving a personalized email offer from a brand following an event in December 2015. During the survey, it was found that 92 percent of respondents stated they would be open to it.
Would you be open to receiving a personalized email offer from a brand following an event?
*Other answers: "Only if I opted in." "If there's an offer, yes. If it's just a thank you, no." "Depends on the brand. I'm OK with it if there's a very easy opt-out option."
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Adweek. (March 6, 2016). Would you be open to receiving a personalized email offer from a brand following an event? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/
Adweek. "Would you be open to receiving a personalized email offer from a brand following an event?." Chart. March 6, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/
Adweek. (2016). Would you be open to receiving a personalized email offer from a brand following an event?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/
Adweek. "Would You Be Open to Receiving a Personalized Email Offer from a Brand following An Event?." Statista, Statista Inc., 6 Mar 2016, https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/
Adweek, Would you be open to receiving a personalized email offer from a brand following an event? Statista, https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/ (last visited November 21, 2024)
Would you be open to receiving a personalized email offer from a brand following an event? [Graph], Adweek, March 6, 2016. [Online]. Available: https://www.statista.com/statistics/530700/millennials-attitude-towards-email-offers-after-branded-events-us/
