U.S. retail value of toy and video games 2000-2015
The toys and games market consists of total revenues generated through the sale of activity toys, dolls, games and puzzles, infant/pre-school toys, plush toys, ride-ons and other toys.
Market growth is being fueled by video, console and computer games, with the industry also benefiting from a growing adult consumer base as this group takes a greater interest in games as a popular leisure pursuit.