This statistic illustrates the biggest challenges in mobile advertising as viewed by marketers and advertisers in the United Kingdom (UK) in 2017. Of respondents, 26 percent reported they viewed "users not converting on mobile" as the biggest hindrance.
What are the biggest challenges in mobile advertising?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
AdRoll. (March 13, 2018). What are the biggest challenges in mobile advertising? [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/
AdRoll. "What are the biggest challenges in mobile advertising?." Chart. March 13, 2018. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/
AdRoll. (2018). What are the biggest challenges in mobile advertising?. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/
AdRoll. "What Are The Biggest Challenges in Mobile Advertising?." Statista, Statista Inc., 13 Mar 2018, https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/
AdRoll, What are the biggest challenges in mobile advertising? Statista, https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/ (last visited January 02, 2025)
What are the biggest challenges in mobile advertising? [Graph], AdRoll, March 13, 2018. [Online]. Available: https://www.statista.com/statistics/521042/digital-marketing-mobile-advertising-challenges-uk/
