This statistic depicts the penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016. As of the latest survey wave, 22 percent of connected consumers reported using Instagram.
Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016
* 2014 W3 = 2,001, 2015 W1 = 2,003, 2015 W2 = 2,000, 2016 H1 = 2,000. ** Wave 1 (2014 W3) ran September to December 2014, Wave 2 (2015 W1) ran January to April 2015 and Wave 3 (2015 W2) ran May to August 2015 and Wave 5 (2016 H1) ran January to June 2016. *** Wave 4 (2015 W3) report was not available; in 2016, the survey moved to a 6-monthly reporting cycle.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
MediaTel. (September 30, 2016). Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/
MediaTel. "Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016." Chart. September 30, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/
MediaTel. (2016). Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/
MediaTel. "Penetration of Instagram Usage by Connected Consumers in The United Kingdom (Uk) from 2014 to 2016." Statista, Statista Inc., 30 Sep 2016, https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/
MediaTel, Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016 Statista, https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/ (last visited December 22, 2024)
Penetration of Instagram usage by connected consumers in the United Kingdom (UK) from 2014 to 2016 [Graph], MediaTel, September 30, 2016. [Online]. Available: https://www.statista.com/statistics/515604/connected-services-instagram-usage-penetration-uk/
