This statistic shows how important customers and hoteliers consider loyalty programs in traveler's the final decision to book accommodation in 2015, by region. During the survey, 42 percent of North American accommodation customers stated that loyalty programs were important when making their final booking decision. Of the North American Hoteliers questioned, 33 percent cited that they believed special offers played an important role in their customers decision to book.
Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region*
* The original survey questions were posed as follows: "Staying with your last holiday/vacation, how important were each of the following in your final decision to book your accommodation?", and "How important do you think each of the following listed below are for guests when they’re deciding to book your accommodation?"
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Tripadvisor. (December 14, 2015). Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region* [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/
Tripadvisor. "Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region* ." Chart. December 14, 2015. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/
Tripadvisor. (2015). Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region* . Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/
Tripadvisor. "Share of Customers and Hoteliers Who Think Hotel Loyalty Programs Are Important in The Decision to Book Accommodation in 2016, by Region* ." Statista, Statista Inc., 14 Dec 2015, https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/
Tripadvisor, Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region* Statista, https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/ (last visited December 23, 2024)
Share of customers and hoteliers who think hotel loyalty programs are important in the decision to book accommodation in 2016, by region* [Graph], Tripadvisor, December 14, 2015. [Online]. Available: https://www.statista.com/statistics/507816/importance-hotel-loyalty-programs-to-customers-and-hoteliers/
