Leading online books & music retail markets 2015

Published by Statista Research Department, Jan 20, 2016
The figure presents a ranking of the global markets with the highest online books, music and stationery product shopping rate as of October 2015. During the survey period, it was found that 79 percent of internet users in Japan had ever bought books, music or stationery products online. The global average was 50 percent.

Global markets with the highest online books, music and stationery shopping rate as of October 2015

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Source

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Release date

January 2016

Region

Worldwide

Survey time period

August to October 2015

Number of respondents

total survey n = 13,000

Special properties

ever bought product online

Method of interview

Online survey

Supplementary notes

Data is based on a global survey of 26 countries.

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Leading players

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Traffic and conversion

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Shopping behavior

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Digital payment

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Artificial Intelligence

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