Survey on perceived trustworthiness of bonus programs in Germany 2014

Published by Statista Research Department, Dec 15, 2014
This statistic shows the results of a survey on the perceived trustworthiness of selected bonus and discount programs in Germany in 2014. During the survey period it was found that roughly 20 percent of respondents stated to find the Shell Clubsmart customer card trustworthy.

Which of the following bonus or discount programs do you see as trustworthy?

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Source

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Release date

December 2014

Region

Germany

Survey time period

November 24 to December 6, 2014

Number of respondents

1,001 respondents

Age group

16 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

The original German survey question was phrased by the source as follows: "Welche der folgenden Bonus- oder Rabattprogramme halten Sie für vertrauenswürdig?"

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