U.S. Greatest Generation: number of shopping trips per household by store type 2014

Published by Statista Research Department, Dec 28, 2015
This statistic presents the shopping frequency of Greatest Generation consumers in the United States in 2014, broken down by store type. In that year, U.S. Greatest Generation consumers made most of their shopping trips to grocery stores, followed by trips to supercenters and dollar stores.

Greatest Generation consumers: number of shopping trips per household in the United States in 2014, by store type*

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Release date

December 2015

Region

United States

Survey time period

52 weeks ending December 27, 2014

Supplementary notes

* Total U.S. 52 weeks ending December 27, 2014, based on total basket ring, excluding gas only or Rx only trips.

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