The graph shows leading media holding companies in Canada in 2014, ranked by overall activity. GroupM, the owner of Mindshare, represented 27 percent of the market, based on billings of 2.09 billion Canadian dollars in 2014.
Leading media holding companies in Canada in 2014, by billings
(in billion Canadian dollars)
Billings are the accounting unit for annual gross dollar volume generated from one, several, or all accounts of one media company. It is the total amount charged to clients, including agency commission, media costs, production costs, etc.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Marketing Magazine. (October 29, 2015). Leading media holding companies in Canada in 2014, by billings (in billion Canadian dollars) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/
Marketing Magazine. "Leading media holding companies in Canada in 2014, by billings (in billion Canadian dollars)." Chart. October 29, 2015. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/
Marketing Magazine. (2015). Leading media holding companies in Canada in 2014, by billings (in billion Canadian dollars). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/
Marketing Magazine. "Leading Media Holding Companies in Canada in 2014, by Billings (in Billion Canadian Dollars)." Statista, Statista Inc., 29 Oct 2015, https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/
Marketing Magazine, Leading media holding companies in Canada in 2014, by billings (in billion Canadian dollars) Statista, https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/ (last visited December 19, 2024)
Leading media holding companies in Canada in 2014, by billings (in billion Canadian dollars) [Graph], Marketing Magazine, October 29, 2015. [Online]. Available: https://www.statista.com/statistics/499834/leading-media-holding-companies-billings-canada/