GfK consumer climate indicators France 2014-2015

This statistic illustrates the general consumer climate of a representative sample of the French population from October 2014 to December 2015.
The economic expectations have been fairly volatile in France. From October 2014 to March 2015 there was a steady upward trend followed by a slow 4-month consecutive decline. Since August 2015 there has been an increase of 7.2 indicator points, leaving October 2015 at 8.0 indicator points.
Income expectations have not seen a positive outlook since October 2014. As of October 2015 the indicator points stand at -11.7, which is 8.2 indicator points above the average (-19.9) for 2015 so far.
The Willingness-to-buy indicator had a steady 6-month increase, starting with -26.4 indicator points in Octover 2014 to 3.5 indicator points in April 2015. It saw its last upswing from August 2015 to September 2015 and stands at -0.9 as of October 2015
These findings are extracts from the “GfK Consumer Climate MAXX survey”, which is based on around 2,000 consumer interviews conducted each month (on a representative sample of the French population) on behalf of the European Commission. The report contains charts, forecasts and a detailed commentary regarding the indicators. In addition, the report includes information on proposed consumer spending in 20 different areas of the consumer goods and services markets. The GfK Consumer Climate survey has been conducted since 1980.

GfK consumer climate indicators in France from October 2014 to December 2015

Characteristic	Economic expectation	Income expectation	Willingness-to-buy
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-	-	-	-
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Release date

April 2016

More information

Region

France

Survey time period

October 2014 to December 2015

Number of respondents

2,000 respondents

Supplementary notes

The findings of the “GfK Consumer Climate MAXX survey” based on around 2,000 interviews conducted each month on a representative sample of the French population. This survey tool is subject to continuous quality controls, especially in relation to the representativeness. The fact that the results are used and recognized in the field of empirical legal research (for example, the likelihood of confusion between products) is a testament to the exceptionally high quality of this survey. This means that the results are quality approved by experts and must stand up in court.
The consumer climate explicitly refers to all private consumer spending. However, depending on the definition, only 30 percent of private consumer spending is accounted for retail. The remainder is attributable to services, travel, rent, health services and the entire personal care segment.
Willingness to buy is a mood indicator, as are all the other indicators. It examines whether consumers think it is advisable to make major purchases at present. Even if they answer "yes", two further requirements need to be fulfilled for a purchase to be made: consumers must have the money that is required for such a major purchase and also regard this acquisition to be necessary. In addition, it only relates to consumer durables, which require a greater budget.

Further Information: Rolf Bürkl, tel. +49 911 395-3056, konsumklima@gfk.com.

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