The statistic provides information on the TV advertising consumption level change over time according to consumers in Canada as of January 2016. The survey findings show, that in the last measured period 28 percent of Canadian respondents believed they watched less TV advertising than in the past owing to the development of alternative TV viewing sources.
TV advertising consumption level change over time according to consumers in Canada as of January 2016
Original question: "With the increase in alternate TV viewing sources beyond traditional network broadcasts, do you feel that you are watching TV advertising more, the same, or less than in the past?" Figures for 2014 come from the previous report.
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BrandSpark. (June 1, 2016). TV advertising consumption level change over time according to consumers in Canada as of January 2016 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/
BrandSpark. "TV advertising consumption level change over time according to consumers in Canada as of January 2016." Chart. June 1, 2016. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/
BrandSpark. (2016). TV advertising consumption level change over time according to consumers in Canada as of January 2016. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/
BrandSpark. "Tv Advertising Consumption Level Change over Time According to Consumers in Canada as of January 2016." Statista, Statista Inc., 1 Jun 2016, https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/
BrandSpark, TV advertising consumption level change over time according to consumers in Canada as of January 2016 Statista, https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/ (last visited October 02, 2024)
TV advertising consumption level change over time according to consumers in Canada as of January 2016 [Graph], BrandSpark, June 1, 2016. [Online]. Available: https://www.statista.com/statistics/495908/canada-tv-advertising-consumption-change/