Influence of brand trust on consumer behavior in Canada 2021

Published by Statista Research Department, Dec 10, 2024
During a survey conducted among Canadian consumers in 2021, 84 percent of respondents stated they were more likely to support Canadian companies through the COVID-19 pandemic. However, 42 percent said they trusted products and services less today because of the COVID-19 pandemic.

Influence of brand trust on consumer behavior in Canada as of August 2021

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Sources

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Release date

January 2022

Region

Canada

Survey time period

August 13 and August 31, 2021

Number of respondents

4,000 respondents

Age group

18 years and older

Special properties

including 1,017 French-speaking respondents

Method of interview

Online survey

Supplementary notes

Data calculated by Statista based on figures provided by the source.

The methodology of the survey was retrieved from the following this press release.

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