The statistic shows long-form direct response TV (DRTV) advertising spending in the United States in the fourth quarter of 2017, by category. During the reported period, cosmetics, hair, and personal care ad spending amounted to 43.21 million U.S. dollars.
Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category
(in million U.S. dollars)
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Response Magazine. (April 1, 2018). Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/
Response Magazine. "Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars)." Chart. April 1, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/
Response Magazine. (2018). Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/
Response Magazine. "Long-form Direct Response Tv (Drtv) Advertising Spending in The United States in 4th Quarter 2017, by Category (in Million U.S. Dollars)." Statista, Statista Inc., 1 Apr 2018, https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/
Response Magazine, Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars) Statista, https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/ (last visited December 22, 2024)
Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars) [Graph], Response Magazine, April 1, 2018. [Online]. Available: https://www.statista.com/statistics/492994/long-form-drtv-ad-spend-category-usa/
