The statistic shows the number of short-form direct response TV (DRTV) advertising campaigns in the United States from the second quarter of 2011 to the fourth quarter of 2017. In the fourth quarter of 2017, 953 short-form DRTV advertising campaigns took place.
Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017
The source define short-form direct response TV ads as 30, 60 or 90 second long. The figures other than Q4 2016 come from previous reports Figures have been rounded.
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Response Magazine. (May 1, 2018). Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/
Response Magazine. "Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017." Chart. May 1, 2018. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/
Response Magazine. (2018). Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/
Response Magazine. "Number of Short-form Direct Response Tv (Drtv) Advertising Campaigns in The United States from 2nd Quarter 2011 to 4th Quarter 2017." Statista, Statista Inc., 1 May 2018, https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/
Response Magazine, Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 Statista, https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/ (last visited November 26, 2024)
Number of short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 [Graph], Response Magazine, May 1, 2018. [Online]. Available: https://www.statista.com/statistics/492966/short-form-drtv-advertising-campaigns-in-the-us/
