The timeline shows advertising spending of Airbnb in the United States in 2014 and 2015. The home rental service invested 23.5 million U.S. dollars in measured media advertising in the United States in 2015. market research estimated the comapny's 2015 revenue generated in New York City only at 451.4 million U.S. dollars. The company's value was estimated at 25.5 billion U.S. dollars in the same year.
Airbnb advertising spending in the United States in 2014 and 2015
(in million U.S. dollars)
Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising). Figure for 2014 comes from an earlier Kantar Media article.
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Advertising Age. (November 17, 2016). Airbnb advertising spending in the United States in 2014 and 2015 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 12, 2024, from https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/
Advertising Age. "Airbnb advertising spending in the United States in 2014 and 2015 (in million U.S. dollars)." Chart. November 17, 2016. Statista. Accessed November 12, 2024. https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/
Advertising Age. (2016). Airbnb advertising spending in the United States in 2014 and 2015 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 12, 2024. https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/
Advertising Age. "Airbnb Advertising Spending in The United States in 2014 and 2015 (in Million U.S. Dollars)." Statista, Statista Inc., 17 Nov 2016, https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/
Advertising Age, Airbnb advertising spending in the United States in 2014 and 2015 (in million U.S. dollars) Statista, https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/ (last visited November 12, 2024)
Airbnb advertising spending in the United States in 2014 and 2015 (in million U.S. dollars) [Graph], Advertising Age, November 17, 2016. [Online]. Available: https://www.statista.com/statistics/492715/airbnb-ad-spend-usa/
