In 2022, the highest amount of spending on surveys for market research in the United States was online/mobile quantitative research, with 36 percent of respondents who stated this as their most financially committed endeavor. Social media monitoring accounted for only one percent of the total of market research spending in the United States.
Distribution of market research spending in the United States in 2022, by method of survey
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
ESOMAR. (September 8, 2023). Distribution of market research spending in the United States in 2022, by method of survey [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/
ESOMAR. "Distribution of market research spending in the United States in 2022, by method of survey." Chart. September 8, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/
ESOMAR. (2023). Distribution of market research spending in the United States in 2022, by method of survey. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/
ESOMAR. "Distribution of Market Research Spending in The United States in 2022, by Method of Survey." Statista, Statista Inc., 8 Sep 2023, https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/
ESOMAR, Distribution of market research spending in the United States in 2022, by method of survey Statista, https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/ (last visited December 21, 2024)
Distribution of market research spending in the United States in 2022, by method of survey [Graph], ESOMAR, September 8, 2023. [Online]. Available: https://www.statista.com/statistics/492156/market-research-revnue-survey-method-usa/
