Share of Canadian digital buyers purchasing via sponsored links 2015, by age

Published by Statista Research Department, Nov 30, 2015
This statistic shows the percentage of digital buyers who made online purchases via sponsored links in Canada as of June 2015, broken down by age group. During the survey, 26 percent of respondents aged between 18 and 24 years stated that they have made online purchases after following a sponsored link or an ad on social media.

Percentage of digital buyers who made online purchases via sponsored links in Canada as of June 2015, by age group

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Sources

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Release date

November 2015

Region

Canada

Survey time period

June 12 to 18, 2015

Number of respondents

686 respondents

Age group

18 years and older

Special properties

online purchase defined as checking out, providing payment information, picking a shipment destination

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "In the past twelve months, have you ever made an online purchase as a result of visiting social media sites?"

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Overview

7

Leading players

8

Mobile commerce

5

Consumption

5

Digital payments

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