This statistic shows the percentage of consumers in Canada influenced by online media channels to make purchase decisions as of September 2016, broken down by gender. During the survey, 36 percent of female respondents named YouTubers as a source that influenced their purchase decisions, while 45 percent felt most influenced to buy products or services by brand websites.
Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender
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yconic. (November 1, 2016). Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/
yconic. "Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender." Chart. November 1, 2016. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/
yconic. (2016). Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/
yconic. "Online Media Channels Influencing Purchase Decisions among Consumers in Canada as of September 2016, by Gender." Statista, Statista Inc., 1 Nov 2016, https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/
yconic, Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender Statista, https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/ (last visited July 22, 2024)
Online media channels influencing purchase decisions among consumers in Canada as of September 2016, by gender [Graph], yconic, November 1, 2016. [Online]. Available: https://www.statista.com/statistics/491867/online-channels-influencing-purchase-decisions-by-gender-canada/