According to the most recent market data, the out-of-home advertising spending in Canada in 2019 was valued at over 919 million Canadian dollars. The global outbreak of the coronavirus pandemic impacted the outdoor advertising industry heavily and Canada was not spared from its effects. In 2020, OOH ad spend in the country dipped by 30 percent. However, the market is believed to bounce back by roughly 12 to 15 percent and reach 929 million Canadian dollars by the end of 2023.
Out-of-home (OOH) advertising spending in Canada from 2019 to 2023
(in million Canadian dollars)
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Website (marketingreport.eu). (January 28, 2021). Out-of-home (OOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/
Website (marketingreport.eu). "Out-of-home (OOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars)." Chart. January 28, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/
Website (marketingreport.eu). (2021). Out-of-home (OOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/
Website (marketingreport.eu). "Out-of-home (Ooh) Advertising Spending in Canada from 2019 to 2023 (in Million Canadian Dollars)." Statista, Statista Inc., 28 Jan 2021, https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/
Website (marketingreport.eu), Out-of-home (OOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) Statista, https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/ (last visited December 21, 2024)
Out-of-home (OOH) advertising spending in Canada from 2019 to 2023 (in million Canadian dollars) [Graph], Website (marketingreport.eu), January 28, 2021. [Online]. Available: https://www.statista.com/statistics/491794/out-of-home-ad-spend-canada/
