In 2022, the research project that had the highest share of market research spending worldwide was CRM systems with 16.4 percent of the total share. Second in the list was market measurement, with 15 percent of the share.
Distribution of market research spending worldwide in 2022, by research project type
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ESOMAR. (September 8, 2023). Distribution of market research spending worldwide in 2022, by research project type [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/
ESOMAR. "Distribution of market research spending worldwide in 2022, by research project type." Chart. September 8, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/
ESOMAR. (2023). Distribution of market research spending worldwide in 2022, by research project type. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/
ESOMAR. "Distribution of Market Research Spending Worldwide in 2022, by Research Project Type." Statista, Statista Inc., 8 Sep 2023, https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/
ESOMAR, Distribution of market research spending worldwide in 2022, by research project type Statista, https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/ (last visited December 30, 2024)
Distribution of market research spending worldwide in 2022, by research project type [Graph], ESOMAR, September 8, 2023. [Online]. Available: https://www.statista.com/statistics/491160/distribution-market-research-research-project-type/
