UK: importance of blogs and vlogs compared to other sources in buying decisions 2015

How important was the opinion of the blogger/vlogger in your decision to buy it, compared to other sources of information or recommendations?

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Source

Use Ask Statista Research Service

Release date

June 2015

Region

United Kingdom

Survey time period

March 12, 2015 to April 7, 2015

Number of respondents

201 respondents

Age group

16 years and older

Special properties

individuals who have ever bought a product or service - whether online or not - after having read about it in a blog, or seen it in a vlog.

Method of interview

Online omnibus survey

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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