Reasons for interacting with smart TV ads in the United Kingdom (UK) 2015

Published by Statista Research Department, Nov 12, 2015
This statistic displays the reasons for interacting with smart TV ads in the United Kingdom (UK) in 2015. Of smart TV owners in the UK, 32 percent reported interacting with ads because the ad had a promotion or special deal that they were interested in.

Reasons for interacting with smart TV ads in the United Kingdom (UK) in 2015

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Release date

November 2015

Region

United Kingdom

Survey time period

August 2015

Number of respondents

400 respondents

Special properties

smart TV owners

Method of interview

Online survey

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