Subscriprion-based models accounts for the largest revenue share of the over-the-top market in the United States and Canada. In 2023, SVOD services generated over 57 billion U.S. dollars. Moreover, this segment is expected to grow further and by 2029 it would reach a value of around 67.4 billion U.S. dollars. Meanwhile, the rental video market is the segment with lowest generated revenue and is forecast to remain quite stable in the years to come.
Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029
(in billion U.S. dollars)
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Media Play News. (March 4, 2024). Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/
Media Play News. "Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029 (in billion U.S. dollars)." Chart. March 4, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/
Media Play News. (2024). Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/
Media Play News. "Over-the-top (Ott) Tv and Video Revenues in The United States and Canada from 2023 to 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 4 Mar 2024, https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/
Media Play News, Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/ (last visited October 31, 2024)
Over-the-top (OTT) TV and video revenues in the United States and Canada from 2023 to 2029 (in billion U.S. dollars) [Graph], Media Play News, March 4, 2024. [Online]. Available: https://www.statista.com/statistics/482976/ott-tv-revenue-north-america/