This statistic shows the share of British consumers who look out for sales or promotions on grocery items, according to biennial surveys conducted from 2003 to 2017. Over the survey period, the share of consumers tracking sales and promotional offers has slowly declined. Of respondents in 2017, 38 percent claimed to watch for promotions compared to 60 percent in 2003.
Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017
Characteristic
Share of respondents
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The question was phrased by the source as follows: "I am going to read out a list of things that people have said about grocery shopping. Please tell me how much you agree or disagree with each statement - I watch for announcements for sales or promotions on grocery." The figures show the combined share of respondents who said they agree slightly and those who agree strongly.
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Bord Bia. (July 28, 2017). Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/
Bord Bia. "Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017." Chart. July 28, 2017. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/
Bord Bia. (2017). Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/
Bord Bia. "Share of Consumers Who Watch for Sales or Promotions on Grocery Items in Great Britain from 2003 to 2017." Statista, Statista Inc., 28 Jul 2017, https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/
Bord Bia, Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017 Statista, https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/ (last visited August 25, 2024)
Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017 [Graph], Bord Bia, July 28, 2017. [Online]. Available: https://www.statista.com/statistics/480749/grocery-sales-promotions-tracking-great-britain-uk/
