J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
Get in touch with us nowType of personal information shared with companies 2015
The statistic presents information on types of personal data consumers from around the world were likely to be shared with companies in exchange for personalized service or rewards in 2015. According to the source, 58 percent of responding consumers were willing to share their address with companies if it meant getting more personalized services from them, while 27 percent were willing to share their online browsing history for that purpose.
