This statistic displays the share of spending on alcohol brand advertisement by channel in the United Kingdom (UK) as of 2015. Outdoor and TV advertising are the most popular advertising channels in the UK. In 2015, approximately 65.1 percent of Carling's brand advertising was through outdoor advertising.
Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel
Alcohol brands*
TV
Outdoor
Cinema
Press
Radio
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The Grocer. (October 23, 2015). Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/
The Grocer. "Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel." Chart. October 23, 2015. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/
The Grocer. (2015). Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/
The Grocer. "Share of Alcohol Brands' Advertising Spend in The United Kingdom (Uk) in 2015, by Channel." Statista, Statista Inc., 23 Oct 2015, https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/
The Grocer, Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel Statista, https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/ (last visited July 03, 2024)
Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel [Graph], The Grocer, October 23, 2015. [Online]. Available: https://www.statista.com/statistics/479577/alcohol-advertisement-channel-spending-share-by-alcohol-brand-united-kingdom-uk/