According to recent reporting and data, sales of the advertising and related services in Canada to businesses accounted for 77 percent of total industry ad sales in 2021. Sales to government and public organizations accounted for 7.4 percent in 2020.
Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client
Characteristic
Sales to businesses
Sales to individuals and households
Sales to government, not-for-profit organizations and public institutions
Sales outside Canada (exports)
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StatCan. (November 3, 2022). Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client." Chart. November 3, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. (2022). Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of Sales in Advertising and Related Services Industry in Canada from 2013 to 2021, by Type of Client." Statista, Statista Inc., 3 Nov 2022, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan, Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client Statista, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/ (last visited July 22, 2024)
Distribution of sales in advertising and related services industry in Canada from 2013 to 2021, by type of client [Graph], StatCan, November 3, 2022. [Online]. Available: https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/