In 2021, Canadian consumers were surveyed on their perception of brands in the country. Based on the answers of respondents, it was calculated that Google scored more than four times higher than an average brand result (100 points) reaching an index score of 420. Meta was the fifth most influential brand in the country, with a score of 261 points.
Most influential brands in Canada as of October 2020
(index score)
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Ipsos. (February 9, 2022). Most influential brands in Canada as of October 2020 (index score) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/476941/canada-most-influential-brands/
Ipsos. "Most influential brands in Canada as of October 2020 (index score)." Chart. February 9, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/476941/canada-most-influential-brands/
Ipsos. (2022). Most influential brands in Canada as of October 2020 (index score). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/476941/canada-most-influential-brands/
Ipsos. "Most Influential Brands in Canada as of October 2020 (Index Score)." Statista, Statista Inc., 9 Feb 2022, https://www.statista.com/statistics/476941/canada-most-influential-brands/
Ipsos, Most influential brands in Canada as of October 2020 (index score) Statista, https://www.statista.com/statistics/476941/canada-most-influential-brands/ (last visited October 31, 2024)
Most influential brands in Canada as of October 2020 (index score) [Graph], Ipsos, February 9, 2022. [Online]. Available: https://www.statista.com/statistics/476941/canada-most-influential-brands/