This statistic presents information on the leading reasons for using Emojis according to U.S. internet users as of August 2015. During the survey, 49.7 percent of respondents stated they used them because they helped to create a more personal connection with the other person.
Leading reasons for using Emojis according to U.S. internet users as of August 2015
Characteristic
Share of respondents
They help me more accurately express what I am thinking
70.4%
It makes it easy for other people to understand me
64.7%
They help create a more personal connection with the other person
49.7%
Emojis are a better fit than words for the way I think
41.1%
It is faster to use them than it is to type out the text
41%
I prefer them over typed-out shortcuts, like "lol" or ":-)"
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eMarketer. (October 14, 2015). Leading reasons for using Emojis according to U.S. internet users as of August 2015 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/
eMarketer. "Leading reasons for using Emojis according to U.S. internet users as of August 2015." Chart. October 14, 2015. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/
eMarketer. (2015). Leading reasons for using Emojis according to U.S. internet users as of August 2015. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/
eMarketer. "Leading Reasons for Using Emojis According to U.S. Internet Users as of August 2015." Statista, Statista Inc., 14 Oct 2015, https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/
eMarketer, Leading reasons for using Emojis according to U.S. internet users as of August 2015 Statista, https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/ (last visited December 21, 2024)
Leading reasons for using Emojis according to U.S. internet users as of August 2015 [Graph], eMarketer, October 14, 2015. [Online]. Available: https://www.statista.com/statistics/476354/reasons-usage-emojis-internet-users-us/