This statistic illustrates the advertising expenditure on programmatic digital display ads by device in the United Kingdom (UK) from 2013 to 2014, with a forecast to 2016. In 2015 ad spending for programmatic digital display ads on mobile phones and tablets was expected to reach 1.4 billion British pounds.
Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*
Characteristic
Mobile/tablet
Desktop/laptop
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (September 3, 2015). Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)* [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/
eMarketer. "Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*." Chart. September 3, 2015. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/
eMarketer. (2015). Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/
eMarketer. "Expenditure on Programmatic Digital Display Advertising in The United Kingdom (Uk) from 2013 to 2016, by Device (in Million Gbp)*." Statista, Statista Inc., 3 Sep 2015, https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/
eMarketer, Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)* Statista, https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/ (last visited August 25, 2024)
Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)* [Graph], eMarketer, September 3, 2015. [Online]. Available: https://www.statista.com/statistics/475139/programmatic-digital-display-ad-spending-by-device/