This statistic illustrates programmatic digital display advertising spending growth in the United Kingdom (UK) from 2013 to 2014, with a forecast to 2016. In 2013, spending grew by 198 percent on 2012.
Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*
* Digital display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes advertising that appears on desktop/laptop computers as well as mobile phones and tablets.
** Forecast.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (September 3, 2015). Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/
eMarketer. "Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*." Chart. September 3, 2015. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/
eMarketer. (2015). Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/
eMarketer. "Growth of Programmatic Digital Display Advertising Expenditure in The United Kingdom (Uk) from 2013 to 2016*." Statista, Statista Inc., 3 Sep 2015, https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/
eMarketer, Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* Statista, https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/ (last visited November 21, 2024)
Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* [Graph], eMarketer, September 3, 2015. [Online]. Available: https://www.statista.com/statistics/475092/programmatic-digital-display-ad-spending-growth-uk/
