The graph shows the year-on-year change in programmatic digital video advertising spending in the United States in 2014 as well as a forecast thereof until 2017. The source projected that the spending would grow 112.9 percent in 2016.
Change in programmatic mobile video advertising spending in the United States from 2014 to 2017
transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes advertising on tablets; includes pre-, mid-, and post-roll in a video player environment
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eMarketer. (October 12, 2015). Change in programmatic mobile video advertising spending in the United States from 2014 to 2017 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/
eMarketer. "Change in programmatic mobile video advertising spending in the United States from 2014 to 2017." Chart. October 12, 2015. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/
eMarketer. (2015). Change in programmatic mobile video advertising spending in the United States from 2014 to 2017. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/
eMarketer. "Change in Programmatic Mobile Video Advertising Spending in The United States from 2014 to 2017." Statista, Statista Inc., 12 Oct 2015, https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/
eMarketer, Change in programmatic mobile video advertising spending in the United States from 2014 to 2017 Statista, https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/ (last visited October 02, 2024)
Change in programmatic mobile video advertising spending in the United States from 2014 to 2017 [Graph], eMarketer, October 12, 2015. [Online]. Available: https://www.statista.com/statistics/471840/programmatic-mobile-video-ad-spend-growth-usa/