This chart shows the biggest drivers of change in the marketing industry according to marketing professionals in France, Germany, and the UK in 2016. The chart shows that 51 percent of marketing professionals thought that new technologies impacting audience reach and marketing effectiveness analyzation were among the driving forces of change in the marketing industry.
What are some of the driving forces behind the change in the marketing industry?*
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Share of respondents
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Adobe. (October 18, 2016). What are some of the driving forces behind the change in the marketing industry?* [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/
Adobe. "What are some of the driving forces behind the change in the marketing industry?*." Chart. October 18, 2016. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/
Adobe. (2016). What are some of the driving forces behind the change in the marketing industry?*. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/
Adobe. "What Are Some of The Driving Forces behind The Change in The Marketing Industry?*." Statista, Statista Inc., 18 Oct 2016, https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/
Adobe, What are some of the driving forces behind the change in the marketing industry?* Statista, https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/ (last visited July 03, 2024)
What are some of the driving forces behind the change in the marketing industry?* [Graph], Adobe, October 18, 2016. [Online]. Available: https://www.statista.com/statistics/468776/driving-forces-of-change-in-marketing-europe/