U.S. mobile app content category time share 2017

Published by Laura Ceci, Dec 7, 2024
This statistic presents the smartphone content categories with the highest share of mobile app minutes as of June 2017. During that month, 84 percent of digital weather service minutes were via app. In contrast, portal sites were accessed through mobile apps only 19 percent of the time.

Mobile app share of total digital time spent on selected content categories in the United States in June 2017

CharacteristicShare of digital time
Maps 96%
Instant messengers 96%
Music 96%
Photos 95%
Weather 84%
Games 81%
Personals 79%
Social networking 70%
Retail 47%
News/information 41%
Sports 34%
Portals 19%
Politics 5%
Showing entries 1 to 13 (13 entries in total)
Created with Highcharts 7.2.2Share of digital time96%96%96%96%96%96%95%95%84%84%81%81%79%79%70%70%47%47%41%41%34%34%19%19%5%5%MapsInstant messengersMusicPhotosWeatherGamesPersonalsSocial networkingRetailNews/informationSportsPortalsPolitics
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%100%105%110%

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Release date

August 2017

Region

United States

Survey time period

June 2017

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Overview

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Mobile data and traffic

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Apps and browsers

5

Mobile commerce and payments

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Mobile entertainment

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Mobile social media

4

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