The statistic shows advertising spending of VF Corporation on selected brands in the United States in 2014. The clothing corporation invested 31 million U.S. dollars in measured media advertising of the denim brand Wrangler in the United States in 2014.
VF Corporation advertising spending on selected brands in the United States in 2014
(in million U.S. dollars)
Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising). Unmeasured spending figures are Ad Age DataCenter estimates including direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology. Figures for Lee and Wrangler come from an earlier AdAge publication.
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Advertising Age. (September 10, 2015). VF Corporation advertising spending on selected brands in the United States in 2014 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/
Advertising Age. "VF Corporation advertising spending on selected brands in the United States in 2014 (in million U.S. dollars)." Chart. September 10, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/
Advertising Age. (2015). VF Corporation advertising spending on selected brands in the United States in 2014 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/
Advertising Age. "Vf Corporation Advertising Spending on Selected Brands in The United States in 2014 (in Million U.S. Dollars)." Statista, Statista Inc., 10 Sep 2015, https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/
Advertising Age, VF Corporation advertising spending on selected brands in the United States in 2014 (in million U.S. dollars) Statista, https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/ (last visited December 22, 2024)
VF Corporation advertising spending on selected brands in the United States in 2014 (in million U.S. dollars) [Graph], Advertising Age, September 10, 2015. [Online]. Available: https://www.statista.com/statistics/464225/vf-corporation-brands-ad-spend-usa/
