This statistic shows the main influence factors for choosing internet financial products among young people of the post-85 generation in China as of 2014. During the survey, 51 percent of respondents stated that the main decision factor for them when choosing an internet financial product was its stability of returns.
Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014*
among Chinese born after 1985 who purchased internet financial products
Supplementary notes
* The expression "post-85ers" refers to people born after 1985.
The source does not specify on survey methodology or panel size.
Internet financial products refer to online investment products such as Yu'E Bao, a fund product co-developed by Alipay, the online payments platform of Alibaba.
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Ipsos. (February 1, 2015). Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/
Ipsos. "Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014*." Chart. February 1, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/
Ipsos. (2015). Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/
Ipsos. "Main Influence Factors for Choosing Internet Financial Products among The Post-85 Generation in China as of 2014*." Statista, Statista Inc., 1 Feb 2015, https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/
Ipsos, Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014* Statista, https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/ (last visited December 22, 2024)
Main influence factors for choosing internet financial products among the post-85 generation in China as of 2014* [Graph], Ipsos, February 1, 2015. [Online]. Available: https://www.statista.com/statistics/463825/china-post-85ers-factors-for-choosing-internet-financial-products/
