Digital Market Outlook: video ad revenue as share of GDP UK 2016-2022, by device

Digital video advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by device

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Release date

March 2018

Region

United Kingdom

Survey time period

2017

Supplementary notes

* Estimate.
Video advertising is a fast-growing, due to the vast amount of professional or editorial video content that can be found on the Internet today. This is comprised of in-stream video advertising (pre-rolls, mid-rolls, post-rolls) and in-page videos displayed on a website accessed via desktop PCs or shown on mobile-enabled websites or apps (includes YouTube). All figures refer to net values.
Further information on methodology can be found here.

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Statistics on " Mobile video market in the United Kingdom (UK) "

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