The graph shows Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014. The spending fell from 290.6 million U.S. dollars in 2013 to 232.4 million in 2014.
Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014
(in million U.S. dollars)
Figure for 2013 comes from an ealier AdAge publication. Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising). Unmeasured spending figures are Ad Age DataCenter estimates including direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.
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Advertising Age. (September 14, 2015). Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014 (in million U.S. dollars) [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/
Advertising Age. "Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014 (in million U.S. dollars)." Chart. September 14, 2015. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/
Advertising Age. (2015). Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014 (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/
Advertising Age. "Microsoft Corporation's Business-to-business Advertising Spending in The United States in 2013 and 2014 (in Million U.S. Dollars)." Statista, Statista Inc., 14 Sep 2015, https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/
Advertising Age, Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014 (in million U.S. dollars) Statista, https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/ (last visited October 02, 2024)
Microsoft Corporation's business-to-business advertising spending in the United States in 2013 and 2014 (in million U.S. dollars) [Graph], Advertising Age, September 14, 2015. [Online]. Available: https://www.statista.com/statistics/462722/microsoft-b2b-ad-spend-usa/