The share of female video-on-demand users in the UK was at 47.3 percent in 2021. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for more than 90 markets worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender
Video-on-Demand is defined as premium over-the-top Video-on-Demand (VoD) content, distributed over the internet. This includes three fee-based business models: firstly, rentals as a single transaction or pay-per-view (Transactional-VoD or TVoD), second, rentals as subscription-based services (Subscription-VoD or SVoD) and third, digital purchases via download or permanent cloud-storage (video downloads, also named electronic-sell-through or EST). Ad-supported content and services as well as amateur video contents are not included. Further information on methodology can be found here.
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Statista. (October 26, 2021). Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/
Statista. "Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender ." Chart. October 26, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/
Statista. (2021). Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender . Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/
Statista. "Share of Video-on-demand Users in The United Kingdom (Uk) in 2021, by Gender ." Statista, Statista Inc., 26 Oct 2021, https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/
Statista, Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender Statista, https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/ (last visited November 21, 2024)
Share of video-on-demand users in the United Kingdom (UK) in 2021, by gender [Graph], Statista, October 26, 2021. [Online]. Available: https://www.statista.com/statistics/460587/digital-video-users-age-gender-digital-market-outlook-uk/
