According to a ranking of TV advertisers in Spain based on gross rating points (GRPs), Ferrero Iberica was the leader in this category, having amassed more than 4.2 thousand GRPs for its television ads aired during October 2022.
Gross rating points of the leading companies advertising on TV in Spain in October 2022
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Gross rating points
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Gross Rating Points (GRP) describe a means by which the size of an advertising campaign can be measured and compared to other advertising mediums. It represents the total of all rating points for an advertising schedule.
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Barlovento Comunicación. (November 1, 2022). Gross rating points of the leading companies advertising on TV in Spain in October 2022 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/
Barlovento Comunicación. "Gross rating points of the leading companies advertising on TV in Spain in October 2022." Chart. November 1, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/
Barlovento Comunicación. (2022). Gross rating points of the leading companies advertising on TV in Spain in October 2022. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/
Barlovento Comunicación. "Gross Rating Points of The Leading Companies Advertising on Tv in Spain in October 2022." Statista, Statista Inc., 1 Nov 2022, https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/
Barlovento Comunicación, Gross rating points of the leading companies advertising on TV in Spain in October 2022 Statista, https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/ (last visited August 24, 2024)
Gross rating points of the leading companies advertising on TV in Spain in October 2022 [Graph], Barlovento Comunicación, November 1, 2022. [Online]. Available: https://www.statista.com/statistics/459378/leading-companies-grps-tv-advertising-spain/