This statistic shows the mean unique open rate of advertising e-mails in selected world regions in 2016. The overall open rate of marketing e-mails was at roughly 21.8 percent.The rate was highest in Australia and New Zealand (32.9) and the lowest in the MENA region (12 percent).
Mean unique open rates of advertising e-mails worldwide in 2016, by region
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Various sources (Qordoba). (April 4, 2017). Mean unique open rates of advertising e-mails worldwide in 2016, by region [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/
Various sources (Qordoba). "Mean unique open rates of advertising e-mails worldwide in 2016, by region." Chart. April 4, 2017. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/
Various sources (Qordoba). (2017). Mean unique open rates of advertising e-mails worldwide in 2016, by region. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/
Various sources (Qordoba). "Mean Unique Open Rates of Advertising E-mails Worldwide in 2016, by Region." Statista, Statista Inc., 4 Apr 2017, https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/
Various sources (Qordoba), Mean unique open rates of advertising e-mails worldwide in 2016, by region Statista, https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/ (last visited November 22, 2024)
Mean unique open rates of advertising e-mails worldwide in 2016, by region [Graph], Various sources (Qordoba), April 4, 2017. [Online]. Available: https://www.statista.com/statistics/457951/e-mail-marketing-global-open-rates-by-region/
