This statistic displays the conversion rates of retail websites in Germany in the second quarter of 2015, by website mobile optimization. As of the second quarter of 2015, it was found that the conversion rate for non-optimized websites was 2.7 percent.
Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization
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Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization
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users include those with more than a single event on the websites; Each time a visitor sees a web page, adds a product to the basket, or makes an online payment, etc., it is counted as an event.
Supplementary notes
* According to the source: "Conversion Rate = (No. of Sales) / (No. of Users). Data analyzed is for consumer browsing and shopping behavior across desktop and all mobile devices (including iPhone, iPad, and Android smartphones and tablets)"
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Criteo. (July 2, 2015). Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization [Graph]. In Statista. Retrieved May 15, 2025, from https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/
Criteo. "Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization." Chart. July 2, 2015. Statista. Accessed May 15, 2025. https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/
Criteo. (2015). Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization. Statista. Statista Inc.. Accessed: May 15, 2025. https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/
Criteo. "Conversion Rates of Retail Websites in Germany in The Second Quarter of 2015, by Mobile Optimization." Statista, Statista Inc., 2 Jul 2015, https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/
Criteo, Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization Statista, https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/ (last visited May 15, 2025)
Conversion rates of retail websites in Germany in the second quarter of 2015, by mobile optimization [Graph], Criteo, July 2, 2015. [Online]. Available: https://www.statista.com/statistics/457922/conversion-rates-of-retail-websites-in-germany-by-mobile-opitmization/
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