This statistic ranks the most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014. During the survey period, 62 percent of respondents stated that they searched for or downloaded mobile coupons while using their phone when out shopping.
Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014
Characteristic
Share of respondents who use their phone when out shopping
Search for/download mobile coupons
62%
Search for better prices elsewhere
51%
Search for recipes
51%
Text photo or videos to other people to ask for opinions
46%
Search for or read product reviews
44%
Make online purchases of products you see in store
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BabyCenter. (February 10, 2015). Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/
BabyCenter. "Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014." Chart. February 10, 2015. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/
BabyCenter. (2015). Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/
BabyCenter. "Most Popular In-store Smartphone Shopping Activities of Millennial Mothers in The United States as of December 2014." Statista, Statista Inc., 10 Feb 2015, https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/
BabyCenter, Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014 Statista, https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/ (last visited January 09, 2025)
Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014 [Graph], BabyCenter, February 10, 2015. [Online]. Available: https://www.statista.com/statistics/456992/us-mom-instore-smartphone-shopping/