This statistic shows the results of a survey among e-commerce companies concerning the usage of various types of e-mail marketing in Germany in 2014. The survey found that 73 of respondents stated that their company used personalized e-mails.
* The source does not specify the exact survey period. The source phrased the original German survey question as follows; "Welche der folgenden E-Mail Marketing-Instrumente, die ich Ihnen gleich vorlese, nutzen Sie?"
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Teradata eCircle. (January 30, 2014). What types of e-mail marketing do you use? [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/
Teradata eCircle. "What types of e-mail marketing do you use?." Chart. January 30, 2014. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/
Teradata eCircle. (2014). What types of e-mail marketing do you use?. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/
Teradata eCircle. "What Types of E-mail Marketing Do You Use?." Statista, Statista Inc., 30 Jan 2014, https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/
Teradata eCircle, What types of e-mail marketing do you use? Statista, https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/ (last visited January 08, 2025)
What types of e-mail marketing do you use? [Graph], Teradata eCircle, January 30, 2014. [Online]. Available: https://www.statista.com/statistics/456567/e-mail-marketing-usage-by-e-commerce-companies-germany/