U.S. TV-related second screen activities share 2015, by generation

Percentage of multitasking activities directly related to TV consumption according to consumers in the United States as of November 2015, by generation

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Source

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Release date

March 2016

Region

United States

Survey time period

November 5 to 19, 2015

Number of respondents

total survey n = 2,205

Age group

14 years and older

Method of interview

Online survey

Supplementary notes

Original question:

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Statistics on " Millennials in the U.S.: media & marketing "

Other statistics that may interest you Millennials in the U.S.: media & marketing

General

6

TV and video

8

Film

5

Radio & audio

8

Print

7

News

8

Gaming

4

Subscription services

8

Marketing & advertising

7

Social media

7

Recreation and entertainment

6

Popular culture

8

Further related statistics

10
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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