The graph presents information on the second screen usage during TV consumption by consumers worldwide as of November 2014. During the survey period, it was found that 57 percent of global online consumers accessed their smartphone while watching TV.
Second screen usage during TV consumption by consumers worldwide as of November 2014
Characteristic
Share of respondents
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Accenture. (April 13, 2015). Second screen usage during TV consumption by consumers worldwide as of November 2014 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/
Accenture. "Second screen usage during TV consumption by consumers worldwide as of November 2014." Chart. April 13, 2015. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/
Accenture. (2015). Second screen usage during TV consumption by consumers worldwide as of November 2014. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/
Accenture. "Second Screen Usage during Tv Consumption by Consumers Worldwide as of November 2014." Statista, Statista Inc., 13 Apr 2015, https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/
Accenture, Second screen usage during TV consumption by consumers worldwide as of November 2014 Statista, https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/ (last visited July 22, 2024)
Second screen usage during TV consumption by consumers worldwide as of November 2014 [Graph], Accenture, April 13, 2015. [Online]. Available: https://www.statista.com/statistics/455212/tv-consumption-second-screen-device/